Freelancing feels like a never-ending hustle when you’re always starting from zero. One month, you land a big project and feel on top of the world. The next? Crickets.
I’ve been there—underpricing my work, dealing with nightmare clients, and scrambling to find the next gig before my bank account hit zero.
Then I discovered something that changed everything: Recurring revenue.
Instead of constantly chasing new clients, I started offering services that paid me every single month—things businesses actually need, not just once, but always.
Suddenly, my income was steady. I wasn’t stressing about where my next payment was coming from. And I want you to get to that point too.
Three Ways to Make Your Web Design Business More Predictable
If you build websites, you’re already doing work that can be turned into steady income. Here’s how:
SEO – Businesses Need Traffic, Not Just a Website
Most clients think a website alone will bring them customers. It won’t. They need SEO to show up on Google. Instead of doing a one-time setup and calling it a day, offer monthly SEO optimization so they keep ranking. It’s an easy sell because businesses don’t just want a website, they want customers.
Website Maintenance – Websites Break (and Clients Don’t Want to Deal With It)
Plugins need updates. Security issues pop up. Things randomly stop working. Most business owners don’t want to handle this (or even know how), which is why they’ll gladly pay you a small monthly fee to keep their site running smoothly.
A broken website means lost sales for them and an opportunity for you to offer a valuable, stress-free solution.
Hosting – Good Money, But Not for Beginners
Hosting is another way to make recurring revenue, but if you’re just starting out, I don’t recommend it.
Running hosting means handling servers, fixing downtime, and dealing with technical issues that can pull you away from the most important thing: getting clients and delivering projects.
If you’re still figuring out how to land consistent work, keep your business as simple as possible. Once you’re more established, you can always add hosting as an extra revenue stream.
Recurring Revenue Changed Everything for Me
Before I had recurring revenue, I was constantly looking for the next gig. The moment I started offering these services, things shifted. I had predictable income and finally felt like I was running a business, not just surviving.
If you’re tired of the feast-or-famine cycle, start adding one of these services to your business. Even just a few clients paying you monthly can make a huge difference.
The best part? Clients love it too—because they get ongoing support instead of being left to figure things out alone.
Freelancing doesn’t have to feel like a constant hustle. Set up services that pay you every month, and you’ll never have to start from zero again.